By now I’m sure you’ve heard of the impending apocalypse known as GDPR. Or at least that’s what some advisors would have you believe. In truth, a lot of it is interpretation. How much you change your business to achieve some semblance of compliance depends entirely on your unique set of circumstances. The important thing is that GDPR is now the elephant in the room and it’s vital you acknowlesge its existence.
It really is amazing how unprepared many small business owners are for GDPR. There appears to be a thinking that this will only affect big companies. GDPR will affect almost every business in the country and the clock is counting down rapidly. My piece “GDPR and Your Business” is a comprehensive but not exhaustive guide to GDPR with an infographic on 12 steps to prepare for GDPR.
If you aren’t prepared for GDPR, don’t panic and don’t put it on the long finger either. Here are a few suggestion to get you started:
GDPR is an opportunity, not a burden
GDPR doesn’t have to be the elephant in the room. This is an opportunity for businesses to reach and engage with customers in ways they never have before. Getting ahead of GDPR is a great way for you promote your brand by showing your customers that you take the collection and retention of their personal data seriously. If you are ready for GDPR, you will build trust with your customers and industry peers, however non compliance will likely see you looses trust – and trust – is difficult to earn back. For a full guide to GDPR, please visit the website of the Data Protection Commissioner.
John Grennan IT.ie